According to the latest data released by the China Association of Automobile Manufacturers, in the past 2010, China's commercial vehicle market has grown in an all-round way, with sales exceeding 4.3 million vehicles. At the same time, with the national strategy of "a country that is in a position of becoming a strong automobile manufacturer and automobile society" in the 12th Five-Year Plan of the automotive industry, policy support to encourage the development of parts and components industry is also expected. Recently, the Bridgestone Truck Bus tire family network welcomed the opening of the 500th store, marking a new milestone for Bridgestone’s commercial vehicle tire sales in China.

Bridgestone (China) Investment Co., Ltd., which manages Bridgestone's tire business in China, aims to provide high-quality tire products and a comprehensive and comprehensive solution to truck buses throughout the country. Since 2005, it has been commercialized in China. The car tire market is dedicated to developing a high-quality Bridgestone family sales network. At present, the family sales network represented by "Bridgestone Truck Tire Station" and "Bridgestone Truck Tire Specialty Store" are not only responsible for tire sales, but also rely on safe and reliable professional technology and a comfortable shopping environment. The most suitable product recommendation and high value-added services have become model stores for tire sales stores across the country. Take the 500th store--Yunda Zhengcheng Truckstone Tire Station in Shanxi Province as an example. The store occupies an area of ​​about 320 square meters and has 8 facades. It works in the tire installation area, repair area, warehouse, etc. Outside the area, there is a business negotiation area and a customer lounge to provide customers with various kinds of high-quality and professional information services. In the future, it will further enrich various types of equipment that can meet the needs of customers and provide comprehensive services for truck bus users. Since the first Bridgestone Truck Tire Station was established in 2005, the number of family-owned network stores for Bridgestone’s commercial vehicle tire market in China has reached 500 in just five years, covering almost all provincial-level administrative regions in the country. The number of family network stores is expected to exceed 1,000 in 2015, and the pace of development will be far ahead of other brands.

While strengthening the construction of sales channels, the Bridgestone truck and bus tire product line has also been continuously enriched. At present, three major product lines, including the “Overload Conquer Series”, “Diversified Universal Series” and “Comprehensive Optimization Series” have been introduced, and dozens of specifications have been adopted to meet the diverse needs of different users. Since 2007, it has introduced its second-largest brand “FIRESTONE” to China and launched a “multi-brand strategy” for the Chinese market. Nowadays, the "Feng Chi Tong" brand has won the recognition of Chinese consumers with the technology guarantee of Bridgestone Group and a more competitive balance of price and performance. In just 3 years, six kinds of patterns have been launched successively. This specification complements the existing Bridgestone brand truck and truck tire product line, and has occupied an advantageous position in the fierce market competition. With the enhancement of Feng Chitong's product line, Bridgestone's family sales network will soon introduce new members. It is reported that in 2011 Bridgestone will set up 20 "Feng Chi Tong Truck Tire Specialty Stores" across the country to provide users with more Characteristic and targeted professional services.

In 2011, China's economic trend remains bullish. The spring of the commercial vehicle market will also continue. Similarly, the demand for tires will also increase rapidly. For tire manufacturers, not only are tire products available for such a huge market. Well-rounded, high-quality services also need to be improved accordingly. Bridgestone, which always regards "the highest quality contribution to the society" as its corporate policy, will take the opening of the 500th family network store in the commercial vehicle tire market as an opportunity to continuously develop and produce tires for truck buses that have superior performance and are more suitable for Chinese road conditions. At the same time, it will also provide consumers with more efficient and professional comprehensive services, and make contributions to China's commercial vehicle market once again take off.

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