According to a series of external anti-corruption reports, China's ultra-luxury car market continued to decline, and Rolls-Royce sales in China fell by double-digit ratio year-on-year.

On June 25th, Peter Schwarzenbauer, a board member of the BMW Group responsible for the Rolls-Royce brand business, said in Berlin that Rolls-Royce’s delivery in China fell 15% year-on-year. “We must adjust production capacity” to adapt to the landslide. situation. Because of its poor performance in China, Xiao Yibo believes that it is impossible to create a new global sales record in 2015.

In the view of Rolls-Royce and foreign media, the Chinese government's anti-corruption efforts have increased, which is the reason for the sluggish sales of ultra-luxury cars. Xiao Yubo said: "The money is still there, but consumers don't want to show off by driving a Rolls Royce."

In the first quarter of 2015, Rolls-Royce global sales increased by 13% year-on-year to 781 units, up 12% year-on-year to 4,063 units. The typical price of the Rolls-Royce Phantom is 345,000 euros or 385,800 dollars.

In addition to ultra-luxury cars, ordinary luxury brands are also experiencing cooling in the largest auto market. Last month, Audi's sales growth in China for 26 consecutive months was interrupted, while BMW suffered the first decline in sales in China since January 2005.

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